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Development Works Here with Razan Quossous

| 4 Minute Read
Economic Growth and Trade | Business Enabling Environment | Public Private Partnerships and Investment | Trade and Regulatory Reform | Entrepreneurship and Enterprise Development | Financial Services and Access to Finance
Private Sector Engagement
Development works here because great people work here. We’re excited to introduce you to our team.

We’d like you to meet Razan Quossous! Razan is an economic growth expert with 20 years of experience, including private sector development and increasing access to finance. Now the business enabling environment component leader for a tourism project in Jordan, Razan shares her insights on how development work can spur economic growth to improve lives. Razan is one reason #DevelopmentWorksHere.

1. Can you tell us about your background in private sector engagement and what draws you to development work?

After graduating from the University of Jordan, I worked in the water and wastewater sector with leading Jordanian consulting firms. Jordan has one of the lowest levels of water availability per capita in the world. In the late 1990s and early 2000s, the government identified the water sector as a national priority. With donor support, domestic agencies introduced modern schemes for improving water delivery and distribution. These schemes included engaging the private sector in the management, operation, and maintenance of water distribution networks and commercializing water utilities. This was when I was first exposed to private sector engagement models, which I realized could help increase efficiencies, reduce poverty, spur growth, and improve lives. Market-based approaches and investment are crucial to advance countries’ social and economic progress. This realization prompted me to move into development.

My 20-year development career has focused on promoting economic growth through improved business environments, public-private partnerships, community-led investments, decentralization, infrastructure development, and service delivery improvements. I’m always amazed by how collaboration between the government, private sector, and civil society organizations can reduce poverty and promote economic growth. On the USAID Building Economic Sustainability through Tourism (BEST) project, for instance, I work closely with many stakeholders — including government, non-government, and private sector partners — to promote competitiveness and attract investment. Our work has led to more than $36 million worth of investment for tourism firms and more than 300 new jobs.

Razan delivers a presentation to staff members of the Jordan Investment Commission on Jordan’s tourism value chain and investment opportunities.

It has been rewarding to see how collaborative work catalyzes investments, empowers local governments in Jordan, inspires citizen confidence, enhances the revenue of fiscally constrained local governments, and leads to more sustainable outcomes.

2. What makes you believe that development works?

I have seen development work within Jordan’s tourism sector. Tourism is one of the most important sectors in Jordan, comprising nearly 13 percent of the country’s gross domestic product. Economic growth and job creation in this sector are critical for Jordan’s future. Meanwhile, owners of small and medium-sized tourism enterprises are trying to expand and flourish, but they face a major obstacle: They cannot obtain bank loans.

Historically, many Jordanian tourism businesses have not had access to loans because banks consider the sector to be risky. Businesses’ abilities to repay loans relies heavily on Jordan’s political and economic situations, which fluctuate. Additionally — and very importantly — many Muslim business owners face the challenge of finding Sharia-compliant loans.

Razan participates in a session with Al-Karak Governate to raise awareness on tourism incentives and sources of finance.

BEST is collaborating with the Jordan Investment Commission, the Ministry of Tourism and Antiquities, the Jordan Tourism Board, business associations, the banking sector, and loan guarantee programs to present attractive investment packages to investors. We’ve successfully attracted new investments to tourism, leading to job creation and enhanced tourism products and experiences.

We’ve also established new tourism loan products, including ones that are Sharia-compliant for the first time in Jordan. These loans address two of the biggest limitations for these businesses, and, with this new funding, Jordan’s tourism industry will have various financing options, permitting sector growth.

It has been rewarding to hear about how restaurant owners in Irbid and Zarqa, for example, were able to start or grow their businesses from the work we’re doing. Whereas some of these restaurateurs previously didn’t have access to financing options, we’ve allowed them to access investment incentives and low interest rate loans.

It has been rewarding to see how collaborative work catalyzes investments, empowers local governments in Jordan, inspires citizen confidence, enhances the revenue of fiscally constrained local governments, and leads to more sustainable outcomes.

Razan Quossous

3. What has been the highlight of your development journey so far?

A highlight during my work with the Jordan Local Governance Development Program that personally touched me was when I convinced mayors of small cities in Jordan to present feasibility studies for municipal public-private partnership projects as part of an investment promotion activity to attract investors to their cities. When I began working on the program, the municipal sector — including mayors, local communities, council members, and municipal staff — held a negative perception of private sector engagement. To counter this perception, we raised awareness on such partnerships, trained local governments, and exposed them to international best practices and models that could improve service delivery and facilitate municipal investments. The mayors were convinced by our efforts, and, for the first time in Jordan, they presented feasibility studies that we helped them prepare, including the cash flow analysis and market review findings to investors. This increased investors’ interest because they could see the commitment and political will to support these projects. This was an amazing example of how promoting local ownership and buy-in can spur investment, mobilize resources, and accelerate economic growth!

While working on a business mapping activity in Morocco, women in Marrakesh teach Razan how to extract Argan oil.
A professional headshot of Razan Quossous.

About Razan Quossous

Razan Quossous is an economic growth expert with more than 20 years of experience in the sector. Razan currently serves as the deputy chief of party and commercial sector lead for the USAID Recycling in Jordan Activity. Her technical expertise includes strengthening business enabling environments, economic reform, increasing access to finance, private sector development, investment promotion,…