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Unleashing the Potential of the Private Sector: A Market Development Approach to Reaching Family Planning Goals .

Presentation | November 22, 2022

The Frontier Health Markets (FHM) Engage global program seeks to leverage a market development approach to help achieve ambitious global family planning targets.

By using a market development approach, we can apply a systems lens to consider how stewardship, financing, rules and regulations, and access to information combine to influence private sector behavior. By tackling the barriers and uncovering the incentives, we can move towards a thriving private market to complement public sector services.